Green Innovation Unveiled: The Real Costs of Sowing Decarbonisation Seeds: Sowing the Seeds of Green Innovation - The initial challenge in any green venture is navigating the high costs of cultivation, where the demands of initial investment loom large, and the ever-present danger of miscalculation can lead directly to barren fields. Venturing into the latest green technologies is like buying a magic bean – it promises a beanstalk to the heavens, but at a price that would make Jack's eyes water.